Pine Ridge…..the future home of YVGF!

So the greenhouse is up! It’s not powered yet but the structure is finished – giving us a lovely, warm environment to store our farm equipment for the time being… Once complete, this climate controlled hydroponic house will provide the majority of our food production needs – red and green tomatoes, cauliflower, zucchini, capsicum, horseradish

Pine Ridge…..the future home of YVGF!

Along with our factory build comes the need to increase our manufacturing efficiency, hence the investment in additional manufacturing equipment.

Whilst trying to remain true to our ‘hand made’ traditions, we also need to expand our customer base, remain price competitive amongst a crowded market segment, and explore new opportunities, especially in targeting export sales.

Pine Ridge…..the future home of YVGF!

A change of plan! We had originally thought we would renovate the existing shed, but with the need for more space, it has been decided to demolish that structure and create a whole new building with an upstairs mezzanine – all whilst trying to maintain the old external look. We’ve endured a week’s exclusion zone

Pine Ridge – the future home of YVGF!

So here’s how it’s starting….. Of course you need to look beyond this structure to envisage a retail store and manufacturing facility.

First step, a planning permit – so with the services of our planning consultant, the fabulous Marc Bartsch, and hopefully a reasonable Yarra Ranges Council, this should be a breeze…shouldn’t it?

Imitated Product (Valley Harvest brand)

So our former distributor decided to imitate our product range – thumbs down to them! This unimaginative version of our Yarra Valley Preserves products – the ‘Valley Harvest’ branded range – is still around but not hurting us too much! Remember, the Yarra Valley Preserves brand of jams, chutneys, salad dressing, etc. is the original